Bodog buys

One the auction block at a recent auction conducted by was the domain name. bought it for approximately $5.85 million. The auction was carried out online. is considered to be the best gaming domain in the world. It was thought before that was the gaming giant but it turns out that slots are more popular than poker.

By owning and making it work for Bodog-branded properties, their hopes are to create niches in other areas such as attracting more female gamblers.